This World Cup in Brazil can be said to be a competition with high technology content in history, from jerseys and shoes that help players perform better, to wall spray and 4K Eagle Eye technology that help referees be more accurate and lawful, to allowing fans to With very good 4K ultra-high-definition signal broadcasts and mobile apps for watching the game, it can be said that what deserves our attention in this World Cup is not only the topic of the game itself such as whether the host country can win the championship and who will win the championship. In the end, how effective these new technologies will be in this competition and how they will continue to develop in the future is also worthy of discussion by technology enthusiasts and fans after the competition.
miCoach smart sneakers
At this World Cup, the adizero F50 launched by Adidas was officially released and widely used in the World Cup. Many players have already stepped on this pair of sneakers and run on the court.
Putting aside the new technologies in sneaker materials and technology of the adizer of 50 series football shoes, from a technological point of view, Adidas has special grooves on the soles for installing the miCoach speed sensor that specifically collects data.
The miCoach speed sensor captures 360 degrees of movement and records instantaneous speed, average speed, rapid speed (recorded every 5 seconds), number of sprints, movement distance, movement distance at high intensity levels, footsteps and stride rate. key goals. During competition or training, miCoach can store up to 7 hours of sports data and connect to your computer for wireless transmission.
The personal statistics captured by the miCoach sensor can be uploaded to Facebook to share with friends, creating a fun and fierce competitive battle between brothers. At the same time, the statistics of professional Adidas players such as Messi can be downloaded for comparison.
The jersey that “massages”
In this World Cup, in addition to the two giants Adidas and Nike, Puma, a sports brand also from Germany, also sponsored the jerseys of 9 participating teams. Among them, the one that attracted the attention was undoubtedly the “Italian Male Model Team” that made many female fans scream. .
The Italian team’s jersey not only maintains the tight and sexy personality, but also adds a massage function that makes people “think about it”. Puma stated that they designed unique massage strips for Italy’s jerseys, which can have a “massage” effect on the players’ bodies, allowing players to maximize their muscle strength and reduce muscle tension after fatigue. It seems that the Italian team, which is in good shape and sexy, has also been particularly favored by sponsors. As for whether this massage function is really effective, you can only ask Balotelli himself to know.
adiPower Cooling Vest and Sleeves
I believe we all know how hot Brazil is. Although it is winter now, the temperature is still very high due to the geographical location. Although most games are held at night, the temperature often reaches close to 40 degrees. Adidas provides its self-sponsored teams with a professional pre-cooling vest and sleeves called adiPower to help them stay cool and dry in Brazil’s hot climate.
This vest has been developed for several years and is designed to help players lower their body surface temperature in hot weather, thereby reducing muscle fatigue caused by high temperatures. According to research, the forearms and upper back are the main heat dissipation areas of the human body and are also areas prone to sweating. Therefore, this vest has some Hyper-Absorbent water-absorbent particles added to this area. After being refrigerated in a freezer, it can lower the player’s body temperature within 15 to 20 minutes and reduce the chance of heat stroke.
Currently, players from Adidas-sponsored teams including Germany, Spain, Argentina and Colombia will use adiPower equipment during pre-match warm-ups and half-time breaks. It is said that they have received good feedback from the players.
Recall jerseys made from plastic bottles
Brazil is the host of this World Cup, and the five-star Brazil also hopes to add another star to its jersey by winning the championship. The Brazilian team has a certain superstition about jersey changes: its three World Cup wins all occurred after they boldly changed their jerseys.
This time the Brazilian team’s jersey design has not changed much from tradition, but the materials have been significantly innovated. The Brazilian team’s jerseys, shorts and socks all use recycled polyester extracted from recycled plastic bottles. This is the first time that national team equipment has used this innovative technology on socks. Each jersey uses an average of 18 recycled plastic bottles. .
In addition to being made from recycled plastic bottle materials, Nike has also integrated body temperature regulation technology into its manufacturing technology, and the air flow efficiency is 56% higher than the previous jersey. The fabric of this jersey is 94% polyester and only 6% is pure cotton. It has the comfort of pure cotton and the heat regulating function of polyester.
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